From the category archives:

Blogging

The Zen of Writing Magnetic Headlines

by Prakash Rangarajan on October 29, 2009

Headlines Grabbed (Pix Credit: Sanja Gjenero)

Headlines Grabbed (Pix Credit: Sanja Gjenero)

When a visitor is headed to your blog or a custom landing page, the first factor that can arrest his eyeball is your headline copy. It is the crux, the defining parameter that can make or mar his digital footprint on your site or a conversion goal. It is not an easy task though, yet you can still bridge the gap towards writing effective headlines if you can follow these basic building blocks to crafting that elusive stunner.
[Read On…]

{ 0 comments }

Six Simple Ways to enhance Credibility for your Blog

by Prakash Rangarajan on September 10, 2009

Allow for an About Page

This is a peek behind the iron curtain, about the person you are. Share your professional  expertise with a little bit of your human quirks to really connect. Don’t just talk about yourself. Touch also on what you would focus on the blog.

[Read On…]

{ 0 comments }